Well, yes. That is, if you own a business and are searching for ways to promote it free. And if you have a limited budget. Surprised? Wait till you hear more. Gone are the days when you pay a fortune to bring your business on a remote corner of a news paper or make it appear for 10 seconds on television. With the World Wide Web becoming a global entity you have innumerable opportunities to spread the word about your business without paying even a penny. Let’s check out a few such ways in which you can do free marketing for your business.
Integrated with Google Maps, Google Local brings your site in its local listings catering to the highly potential local customers. All it takes is entering your business name, address and phone number in Google’s Local Business Center and confirming the details with a phone call. Once that’s done, you are all set to go.
Coupons can attract more visitors as well as make the old ones stick to you. Google coupons is another service from Google that lets you advertise your website without any charges.
Yahoo! Local organises websites by location and category. It provides both listing and reviews. It is worth adding your website as it provides reviews. As you know, higher reviews can bring higher ratings.
Yellow pages is a phrase that has become a synonym for a business listing due to long-term usage. For that same reason yellow pages.com is one site that can bring a wide popularity for your website.
Comparatively a new website, People’s Guide is a simple way to get a business listing for free. It has a wide category list making your website even easier to be viewed. It also has a city listing of more than 100 countries.
This local listing service is from Microsoft, as you would have guessed. Windows Live Local Listing Center lets you list your business information in Live search and Virtual Earth.
Squidoo brings you the twin advantage of creating a budget website as well as advertise it. Squidoo has a special tool that enables you to build a website on your own. Moreover, it also helps you bring in a share of the ad revenue.
Adding content like articles and blogs
Yet another free way of promoting your site is to submit articles about your product in different article directories. However, here you need to make sure that the content you add is informative and relevant. Similar is the case of blogs. A blog can provide information and updates of your business.
There are different sites where you can submit press releases for free on anything newsworthy about your business like the launching of a new product or organising an event.
Not exactly free. Agreed. But the current shopping hub of millions of users all over the world, eBay.com is a great way of letting the Internet shoppers know of your business.
The list doesn’t end here. There are even more websites that let you add your business information for free. While paying for the marketing ensures quality returns these free techniques are always worth the effort as you lose no money but gain at least a few customers without fail.
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Tags: Internet Marketing